Written on April 9, 2008 – 7:50 pm | by Ross |

Article Marketing generates a lot of traffic if done correctly and it’s a great way to warm up your traffic and generate hot leads.

When creating articles you need to be targeting long-tail keywords similar to the Keyword Task 1, Week 1

You need to create articles around these keywords and target highly searched keywords with low competing sites. (Under 20,000)

A lot of people give up after only writing a few articles. You have to keep churning out articles like a factory. You will soon get the hang of things once you’ve written 50+ articles.

When writing an article you have to create a great headline. You must include a benefit within the headline and provoke curiosity. Also a call for action works.

The long-tail keyword phrase must appear in the title for the search engines to pick up on it.

Also it helps the search engines if the keyword also appears a few times within the article body but the article must read naturally.

If you follow this structure you shouldn’t go too far wrong

• Keyword in Headline

• Keyword in 1st Paragraph

• Keyword in Middle

• Keyword in final Paragraph

Very important - The reader must be kept interested to read all of the article and actually reach the resource box without being put off by un-readable flowing content because of you keyword stuffing. Be careful and don’t over do the keyword insertion.

Now some people find writing articles difficult but a great way to write the article fast is to break the article down into easy manageable sections.

eg How to do something in 3, 4, 5 ways or 5 top tips. You get the picture. Concentrate on one tip at a time and you will be able to write the article much easier.

Now you must have a resource box in mind before writing the article because this is what you want the reader to click on in the end.

Tip - Write content first and edit last.

Task

Pick a resource box from the previous task and using the keywords from the very first task write as many articles as you can within 2 hours. Make sure the articles are 500 words minimum.

Enjoyed this task as I love to write articles.

Results -
Would love to post the articles I wrote but Lee might not agree with this as it could possibly turn up as duplicate content.

(Week 2 Task 5 Intern Program)